by Resilience Records on Fri Mar 20, 2009 4:26 am
Ok as a Promoter, Sound Engineer (specifically in London - and even more specifically Camden) and as a gigging musician of... nearly 10 years i think i have a fairly balanced and un-biased view of the situation.
I don't think that Pay to Play is a good thing in its rawest form - i.e. band has to pay x amount to play at a venue/show. BUT i have also seen from the inside how hard it is to keep a live music venue open and making money so more shows can be put on, even in the heart of busy old camden. There is a fine line and its a tricky one that needs to be walked, but also its a bit of give and take.
As far as some promoters or venues who tell a band they have to pay x amount to play, thats ridiculous and unfounded in its methods, IF there is no obvious return for the band. i've heard all sorts of horror stories of bands having to pay loads of money to play certain shows, even being told on the day that if they dont pay however many thousands of pounds then they'll have to pull out! thats what i would call pay to play, and that is near criminal. so where that is concerned i am dead against it. i think that deals like ticket offers are a totally different thing altogether and in most cases are justified - for example the Purple Turtle. its not hard to get 10 people to a show for £5 each, and like OragamiKid says if a band actually want to get off their arses and promote themselves properly they could potentially get alot more people involved. so if a band pull 10 people then they don't get paid but they are not losing any money either, they get their £50 back, if they sell anymore than 10 tickets they can make themselves a decent fee for the show. i think most bands on here would agree that £50 for a show is pretty good, especially an unsigned in-house night during the week!
I personally think that in house nights generally aren't very well promoted and aren't always a great bet in terms of audience and getting paid etc, but i think you shouldn't ever expect them to be, and its up to the bands more than the venue to make these type of nights successful. its really hard promoting 1 show every few months, let alone 3 or 4 a week!
This is where i always found my personal conflict with in-house nights, and so i decided to start putting on shows myself and getting friends and bands i liked involved, this then moved onto doing the thrash shows which has been a much more enjoyable experience altogether. i think that most bands who have played on a show i have put on will agree that everyone is treated fairly and that i have never made anyone pay to play. I've never made any money from putting on shows, but i've managed to just about break even overall, BUT i have managed to pay alot of the bands who have played my shows and/or have informed bands previous to the day that they may not be able to get any money for the show. I don't mind playing for free, and so i would expect other bands to feel the same, but i wouldn't expect to pay money to play somewhere so in return i wouldn't treat my bands this way either.
The point i was trying to make though, is that if you are going to put a load of time and effort into promoting an in-house night, why not just do it yourself and reap the rewards! This is my main gripe about people complaining about pay to play, if you don't like it - do it yourself and do it properly! if you want to play an awesome line up with bands you really like... there is a very easy way of doing this, put the bloody show on yourself! especially if you are being asked for x amount of money to play - pay that money, but pay it as the hire fee and therefore enable yourself the opportunity to get all the profits from the door, design the flyers and choose who else is bloody playing with you! Pay to play is such a scandal - but its just as bad relying on everyone else to do the work for you.
Researching promoters is important too, if yoy dont want to pay loads of money to play at a venue - speak to a promoter who puts on nights there. you'll probably find you can strike a much fairer deal with a promoter, often promoters will have slots allocated in their gigs for bands who may not pull massive audiences (being from out of town, or being particularly new or unheard of) because its good to get new talent invloved etc. there are a lot of crooks out there too, and promoters can be notoriously shit, but there are also some amazing promotion companies and promoters who actually do their job. i would say these sorts of nights are much more beneficial too.
Finally at the other end of the spectrum bigger bands will have to pay to play in terms of touring and bigger shows. If you want to play with Exodus for a month around Europe, you will sure as hell be paying a fair whack to have the privilege (known as a Buy-on fee). This is why record labels are useful! haha! But even on this larger scale there is still that degree of give and take, as in bands paying to play on a tour but the money going to actual advertising and promotion etc.
I've never made any money from gigging without putting a fair amount of effort into promoting, as far as bands having to pay for tickets and stuff thats not the end of the world, it gives you an incentive to actually pull your finger out! Like the venue say themselves, if you dont like it you dont have to play there and even there are other promoters to get in contact with who may just put you on a line up anyway!
I've tried to keep this rant as general and across the board as is possible, so i'll just quickly say that as far as the purple turtle is concerned, i've never had a more enjoyable gigging or promoting experience as when i've done stuff at the turtle. its by far the best venue in camden, and absolutely up there with venues of its size in the UK. the sound is great, the PA is great, there are back stage rooms, a decent light rig, plenty of space (its not a sweat box!), a well stocked and not outrageously priced bar, nice staff... i could go on and on. I think it fair enough for them to have to take some sort of deposit/safety with offering ticket sales, and ultimately it should benefit everybody going there. i wouldn't call its Pay To Play to offer a ticket deal, i would imagine it works out better than a straight flyer deal or door split for most bands.
Absolutely finally - Metaldazza and everybody who agrees with your point of view (which is a fair one to have by the way) - if you really want to support the band, buy merchandise and CDs from them at shows!!! the money goes straight to the bands and is so appreciated when it comes to paying for petrol etc etc etc. there is no better way of showing your support. its very very frustrating when people would rather spend their last £5 on beer, than buy a t-shirt (that would last a lot longer than a pint!) of the band that they have just watched and enjoyed. i dont want this to sound like i am aiming this at anybody in particular, and i can understand that people may not have enough money to always keep buying CDs and T-shirts (because i know i dont!), but if its a decision between alcohol or music, i know which one i would choose!
Heavy Metal is the Law.